E-COMMERCE| Stewart & Strauss: Classic jackets, global reach.

I designed and developed the official e-commerce platform for Stewart & Strauss, a leading brand in custom varsity jackets. The goal was to create a seamless digital experience where customers could personalize every detail of their jacket directly from the website.

A key feature of the site is a real-time jacket builder that allows users to customize colors, fabrics, patches, and text styles while instantly previewing their design. This immersive tool enhances user engagement and simplifies the buying journey.

The platform was optimized for performance with fast loading times, mobile-first responsiveness, and SEO best practices. Integrations like Stripe for payments and a tailored CMS ensure smooth operations and scalability as the brand grows.